5 ways to generate leads in 2024

5 ways to generate leads in 2024
Photo by Austin Distel / Unsplash

As a business owner, generating leads is one of the toughest tasks to do to increase your sales. The good news is that there are many different ways to generate leads, which companies in any industry can do to find success this year. Keep reading to discover the top five ways to generate reliable, high-quality leads in 2024.

  1. Lead Marketplaces

Lead marketplaces offer an online space for service providers and lead generators. You’ll find groups on Facebook that offer you this service, where all of the members should be vetted before their approval. Here at Referr.co.uk, we offer a quick and easy way to get leads for your business. Our online marketplace offers service providers and lead generators the chance to buy and sell qualified leads within just minutes. It’s free to sign up and get started, making it one of the best ways to secure high-quality leads this year.

2. Email Marketing

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Photo by Brett Jordan / Unsplash

Email marketing is a tried and tested way to secure leads. If you aren’t already using this type of lead generation, it’s something that companies in any industry can use to increase sales. Ensure you are writing captivating emails and email titles that will encourage your audience to read them. By adding personalized offers and limited-time deals to your emails, you’ll have a greater chance of converting recipients to paying customers.

3. Write SEO Blog Posts

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Photo by Nick Morrison / Unsplash

To improve your online visibility, we encourage any business to add a blog or article page to their website. When you write with SEO in mind, you’ll have a greater chance of finding quality leads for your business. Write about topics that are of interest to anyone in your industry, using keywords that rank highly for the audience you are targeting.

Need some help writing engaging, search-engine-optimized content for your lead generation site? Our friends over at Fiverr make hiring a copywriter a breeze. And many blog writing services start from as little as £5.00.

4. Host Live Webinars

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Photo by Chris Montgomery / Unsplash

The past two years have changed the ways in which many companies operate as far as marketing. Webinars are a popular lead generation tool where you can meet potential customers for either a live or pre-recorded session. The viewers should be able to interact with you and ask questions, which helps to build trust before they invest in your service. It’s a good way to offer value to your customers and help them overcome any issues in their lives before trying to subtly introduce your product or service.

5. Create a Lead Magnet

GIVEAWAY
Photo by Don Agnello / Unsplash

If you want your customers to sign up for your email list, you’ll need a strong lead magnet to catch their attention. This is a reliable tool for lead generation, which could include offering a free research report, white paper, or eBook. Try to find something that attracts the right businesses or customers to your service so that you have the highest chance of securing high-quality leads.

By following these five top ways to generate leads in 2024, you’ll soon notice a huge increase in interest in your business. Are you looking for high-quality leads to grow your business this year? Referr is the ideal marketplace for you to get started, and we have a variety of leads to help you find the right match for your business. Sign up today, and we’ll be happy to help you get started and find greater success this year.

Looking for more tips on how to generate Leads this year? Check out our updated post here:

The 10 best lead-generation strategies for service providers in 2023
Lead generation is one of the most critical aspects of running a successful service-based business. Whether you’re a mortgage broker, an accountant, a financial advisor, a web developer, or a copywriter, acquiring new clients and customers is essential for growing your business and achieving success…

‌Ready to start boosting your business with high quality clients?

Then, join Referr today and start buying and selling referral leads on the platform that puts you in control. Don't wait. Start your journey with Referr today.